AMD’s HD 7990 had been priced competitively with the GTX 690 since its release but AMD have taken a rather drastic step to compete with Nvidia’s newest line up of graphics cards. AMD have taken the move to slash a huge $300 off the recommended MSRP of the HD 7990. This means the HD 7990 is now priced competitively to the GTX 780 (a card which it easily beats) and is much cheaper than the GTX 690.
On Newegg you will now find this graphics card starting from $699.99. This is extremely good value especially considering the extensive game bundle that this graphics card does come with. If we consider that AMD recently released a new driver that fixed CrossFire latency issues then there really is no reason to say no to a HD 7990 for just $699.99. AMD will really make a lot of potential GTX 780 buyers rethink their decision. If you consider that you could sell all the games in the game bundle and potentially recoup another $100 then you could be picking up a HD 7990 for as low as $599.99.
We expect to see the new discount get phases throughout the retail channel over the world over the coming few weeks, so if you’re looking to buy a HD 7990 then make sure you get it at the new price and not the old one!
Image courtesy of ASUS, Information via TechPowerUp
well no one will buy it anyway ….
i have no brand loyalty with GFX cards
Apples and Oranges to me.
I just follow the Price for Performance ratio’s which makes this very tempting
Any GFX card that costs more than $350 is terrible value but that’s the nature of these things.