In an e-mail to employees, (seen by Re/code) Tim Cook said that the company had raised a total of $20 million for AIDS charity (Product) RED.
Apple had a massive campaign for the charity centred around World AIDS Day in November. The App Store was taken over by (RED) (literally) with a countless number of high profile apps donating all or some of their earnings to the effort. For World AIDS Day itself, a percentage of all profits made by Apple on all products sold on its online store was donated to (RED).
“I’m thrilled to announce that our total donation for this quarter will be more than $20 million — our biggest ever — bringing the total amount Apple has raised for (PRODUCT) RED to over $100 million,” Cook wrote. “The money we’ve raised is saving lives and bringing hope to people in need. It’s a cause we can all be proud to support.”
The money raised during this campaign brings a total donation of $95 million over the period that Apple has supported (RED).
Source: Re/code Via: MacRumors
SOUNDS GREAT – Full stereo sound (12W peak power) gives your setup a booming audio…
Special Edition Yoshi design Ergonomic controller shape with Nintendo Switch button layout Detachable 10ft (3m)…
Fluid Motion: These flight rudder pedals are smooth and accurate that enable precise control over…
Heavy Equipment Bundle: Includes a steering wheel for heavy machinery, gas and brake pedals, and…
Low-profile Keys for an ergonomic gaming experience. With slimmer keycaps and shorter switches, enjoy natural…
Size & style: Ambidextrous lightweight mouse for gaming. Built for speed, control and comfort, with…