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Apple Unveil Their New Smart Watch

Apple’s live event is over and we’ve been presented with the new iPhone 6 and iPhone 6 Plus, and they look great. The live event-stream had some trouble with blackouts and the wrong audio, but the viewers hung in to see the next big thing, and I think this is what most people were waiting to see. The excitement is over and it’s here.

The new Apple Watch is a reality and not only does it looks gorgeous, it’s also highly customizable, to fit your own personal style. It doesn’t matter if you prefer your Apple Watch in 24-carat gold or in a simple aluminium case with a black leather strap. Apple has it all covered with custom alloys and thoughtfully designed bands.

“Apple Watch is the most personal device we’ve ever created”, said Tim Cook during the presentation. “A comprehensive health and fitness companion and it’s an extremely precise and customizable timepiece.”

Once again Tim Cook takes the audience on a trip down the memory lane to some of Apple’s previous inventions. First it’s the computer mouse, then it’s the clock wheel on the iPod and finally the iPhone with its multi-touch. The new invention on the Apple Watch is the Digital Crown. A versatile utility that answers the fundamental challenge of how to magnify content on a small display. The digital crown can scroll, zoom and navigate the Apple Watch without covering the display.

The screen has a flexible Retina display, curved around the edges and laminated to a single crystal of sapphire. Sapphire is the hardest transparent material known after diamond. There are a range of watch faces to chose from and millions of ways to personalize them, to fit your specific needs and preferences.

On the inside of the watch, it has infra-red and visible-light LEDs along with photo-sensors to detect your pulse rate and physical condition. Working with other technologies in Apple Watch, these help provide a comprehensive picture of your daily activity.

The home screen looks very familiar, yet slightly different. It’s of course optimized for the small display and navigational options. A press on the Digital crown and it’s launched. The Apple Watch also allows you to receive and send messages in new ways, directly from your wrist. Pre-set phrases, smart responses based on your conversation, audio messages, your location and even interactive emoticons. Apple Watch of course also features Siri; the voice based assistant.

There are a lot of useful apps that have been ported to the new format; Maps for example. It can show your current location in case you should get lost, give you turn-by-turn directions and tell you how long it will take you to get to your destination. It doesn’t just show and tell you where to go, it also gives you a tap if you need to change direction.

For the quick and personal message to the one you care about, the Apple Watch comes with some funny alternatives to just a text. It allows you to draw a fish or a flower, or what ever you’d like, with your finger and send it to someone. If it has to be really personal, you can even send your own heartbeat by just pressing and holding two fingers onto the screen.

Another big aspect of the Apple Watch is fitness and as such the watch comes with two apps that give you a complete picture of your health and fitness. The activity app monitors movement throughout the day and the workout app tracks dedicated workouts. An everyday, all-day fitness tracker and highly advanced sports watch designed in cooperation with some of the leading experts within the field.

The Apple Watch has built in accelerometers and a lot of other sensors, but still rely on your iPhone for WiFi and GPS to track your distance.

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Thank you Apple for providing us with this information

Images and video courtesy of Apple

Bohs Hansen

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