The box is brown, with a simple brand logo, so they can use it with multiple products, and a simple slip cover to show the actual product, pretty simple, and cuts down on manufacturing waste too.
All the specifications are on the back, and there’s a photo on the front, but again, it’s all kept pretty clean and simple.
Opened up, you can see the cooler is sandwiched between two bits of thick foam, and there’s a secondary box on the side which has all the mounting hardware inside.
You get everything you need, such as a metal backplate, AMD and Intel kits, cable extension/splitter, and even a tube of thermal paste and a screwdriver to install it with.
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