News

European Commission Is Investigating ASUS for Price Manipulation

Price manipulation is a very serious issue, and it looks like ASUS, alongside other brands such as Pioneer, Denon & Marantz, and Philips are currently being investigated by the European Commission for breaking competition rules. Sources indicate that these brands might have stopped certain online retailers from setting their own prices for various products, including hi-fi equipment, household appliances, and laptops, but they might have also influenced prices on an even larger scale, and that’s because some retailers rely on specialized software that alters pricing according to what competitors are offering. For Pioneer, Denon & Marantz, and ASUS, the investigation might have come as a surprise, but the same can not be said for Philips.

Apparently, early investigations regarding alleged pricing restrictions at Philips began back in 2013, at least according to one of the company’s representatives. The same representative also stated that Philips continues “to engage and cooperate fully with the European Commission,” which is probably a smart move. Sadly, the European Commission is not at liberty to share any further information on the matter at the time of writing, which is certainly understandable. I’m definitely curious to see the results of this investigation, especially since we’re talking about some of the world’s most renowned brands in the world.

 

Cernescu Andrei

Candrei is a writer for eTeknix who loves the latest technology news and gaming.

Disqus Comments Loading...

Recent Posts

Plaion Launches Retro ZX Spectrum Computer

Plaion, a leading video game publisher, and Retro Games Ltd., a specialist in reimagined classic…

2 days ago

NVIDIA Warns of GeForce RTX 40 Graphics Card Shortages in November and December

During the latest earnings call, NVIDIA CFO Colette Kress warned of a potential GPU supply…

2 days ago

GeForce RTX 5090, RTX 5080, RTX 5070 Ti, and RTX 5070 Reportedly Coming in Q1 2025

Chinese sources say the GeForce RTX 5090, RTX 5080, RTX 5070 Ti, and RTX 5070…

2 days ago

GTA 6 Already Winning Awards Before Its Launch

GTA 6 doesn’t have an official release date yet, but it has already earned a…

3 days ago

DJI Osmo Mobile 6, 3-Axis Phone Gimbal

Stay on Point with ActiveTrack 6.0 - With upgraded tracking tech, OM 6 sticks to…

3 days ago

Drayton Wiser Smart Radiator Thermostat TRV

Pack includes three Wiser Radiator Thermostats. These smart radiator thermostats are only designed to work…

3 days ago