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FitBit Has A Surprising And High Profile New Fan

FItBit’s range of smart fitness products has catapulted the company onto bigger and better avenues over the last year or so, the new breed of small, light yet powerful wearable pieces of tech has captured the imagination. It now looks as if the company has another fan that is rather more powerful than your average consumer.

That consumer in question is 44th US president and a fan of tech Mr Barrack Obama who was seen sporting what looks to be a FitBit Surge while being interviewed by comic legend Jerry Seinfeld. Below is a snap that was taken of Mr Obama wearing the device, it seems the president has been looking forward to test driving the watch since last year. There has also been a humorous take concerning Mr Obama’s preference for FitBit considering both Apple and Samsung smart watches have a recording function built-in which might be slightly dodgy for the president.

According to research that was conducted by IDC, FitBit is the world’s highest selling wearable device and leads Apple. It conveys the paradox that many government officials find themselves in, on one hand they attempt to clamp down and pursue tech companies over surveillance and various laws, yet they also use the gadgets that have been created by that industry.

Image courtesy of kaiserkiwi

Christopher Files

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