News

GTX 760 Could Be The Last GTX 700 Graphics Card For 2013

According to a story being run by WCCFTech the GTX 760 will be Nvidia’s last release for 2013. If we believe the image that is provided then basically what it tells us is that the GTX 760 is coming to replace the GTX 660Ti and the GTX 760 will arrive on Tuesday June 25th if all the internet speculation is to be believed. With the GTX 760 then introduced that is all we will see from Nvidia for the rest of 2013. This means the GTX Titan down to the GTX 760 covers the high-end market while the GTX 660 down to the GTX 650 from the last series covers the budget market and Nvidia aren’t even bothering to make rebranded versions of these GTX 600 series cards under the GTX 700 naming. It is also strange to see the GTX 690 not on there but I guess the GTX Titan has become its official replacement as the GTX 680 has been phased out and we are seeing no dual-GPU GTX 700 series graphics card.

Why has Nvidia been able to do this? – you may wonder. Well it is quite simple really, with AMD not expected to release HD 8000 until the end of the year Nvidia has no need to bother with making any new graphics cards because it can still dominate the market on performance terms until we get AMD’s response. AMD’s response is going to be crucial here because even if they cut prices on their entire current product stack, they will still need something to compete at the top end- that is with the GTX 780/Titan. The AMD HD 7970 GHz Edition just about holds its ground with the GTX 770 which is essentially an overclocked GTX 680. With Nvidia drawing first blood we now have to sit by and wait for AMD to make a counter-attack.

Image courtesy of WCCFTech

Ryan Martin

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