Insomnia 49 Brings Global Phenomenon ‘Minecraft Expo’ To Summer Gaming Festival

Multiplay, organiser of the UK’s largest gaming festivals, has today confirmed details of the latest addition to the Insomnia 49 event: the UK’s first Minecraft Expo.

The Minecraft Expo will form a significant part of the highly anticipated summer gaming festival, offering visitors free-to-play tournaments, Minecraft talks and presentations, and an exhibition featuring examples from the best and brightest of the community, as well as the chance to purchase official Minecraft merchandise from J!nx. The fun doesn’t stop there, with costume competitions, creative build challenges and the Minecraft Lounge, where you can grab an autograph from the stars.

Multiplay is no stranger to Minecraft events. Having previously worked with Mojang to produce the hugely successful MINECON 2012 in Disneyland Paris, Multiplay were involved in every aspect of the event and saw a huge gap in the market for a UK event in 2013.

“Each time we host an Insomnia event, the community amazes us with its passion, making each event bigger and better than the last”, said Craig Fletcher, Multiplay CEO. “With the runaway success of Minecraft, we’ve answered the call from devoted fans by creating the UK’s first Minecraft Expo, and we can think of no better place to host it, than the UK’s biggest gaming festival.”

Far and away the biggest e-sports tournaments in the UK, the Insomnia series is not to be missed, with spaces to compete in the tournaments still available online at www.insomniagamingfestival.co.uk. To-date, over 3,000 spaces have been reserved for ‘bring your own PC and Console’ tickets, while Multiplay is expecting up-to 15,000 visitors through the door across the weekend for the Exhibtion Hall, which features everything from the latest games, development talks and e-tailers selling the latest hardware, to retro gaming arcades and chill out zones; whilst over two million gamers will be watching video streaming online.

Insomnia 49 will take place between 23rd and 26th August 2013 at the Telford International Centre, Telford.

More announcements will be made in the coming months, including amazing games being shown for the first time in the UK. For the most up-to-date line-up, visit the official website at www.insomniagamingfestival.co.uk.