A report coming from TechEye.net suggests that Intel will fire its entire PR team. Their source is apparently an insider at Intel who TechEye call an impeccable source. Their new CEO Brian Krzanich is apparently taking the move to improve the company’s public image as the Intel Developer Forum (IDF) looms.
TechEye’s insider source stated that:
“Tightening up the budget is the motto on the marketing side. The old timers are all gone and we are on track to get back our mojo on mobile. The head of PR will be changed, and then it will ‘waterfall’. Brian wants ‘open books’.”
The insider also added that:
“We changed. Bill Siu, Albert Yu, Louis Burns and Paul Otellini have all gone.”
Sadly Intel haven’t been able to respond to TechEye because in the UK it is currently a bank holiday today (and yes I am sadly working on a bank holiday!). Hopefully Intel will be able to give an official comment tomorrow to a story that could have significant implications for the entire technology industry and its media.
Image courtesy of Intel
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