Are you on the market for a new TV, and do you also have enough money to buy your own super yacht? If the answer is yes to both of those, then you may be able to afford the new big-screen king from Samsung, although admittedly we don’t know how much it actually costs, but it’s hardly going to be affordable.
Samsung’s consumer panels typically max out at around 88-inch, although we’ve seen them demo some 120-inch models at CES. These TV’s cost $30,000 and beyond, so not exactly wallet friendly. But they’re only 88-inches, which is tiny compared to their new behemoth LED panels, which can span a staggering 34-feet; that’s 408-inches of screen!
“The 34 foot Samsung Cinema Screen easily accommodates modern theater dimensions. In addition to delivering LED picture quality at 4K (4,096 x 2,160) resolution, the screen also exceeds the highly-esteemed DCI specifications used to ensure a uniform and high level of technical performance, reliability, and quality in digital cinema. As a result, the new Samsung screen’s performance surpasses traditional projection-based technologies’ visual capabilities for a realistic presentation and is guaranteed to impress even the most entertainment-savvy guests.”
The new Cinema Screen technology was revealed during Cinemacon 2017, and the company believe their new HDR LED display may be the next step for theatres. Cinema goers are familiar with the whole screen and projector setup, it’s worked for a long time, but this could make the first big change in the market for quite some time. Not only can the screens deliver 4K images on their massive modular panels, they can also deliver HDR content, at 10x the brightness of a traditional theatre screen, and they even exceed the DCI specifications.
“Harman is excited to continue its collaboration with the Samsung Cinema Screen team and the Samsung Audio Lab. With our expertise in cinema sound systems, we look forward to helping to extend Samsung’s leadership in Visual Display solutions into the theater,” said Brian Divine, Vice President of Tour and Cinema Solutions Group.”
“The launch of our cinema LED display is merely the latest step toward our vision for a complete end-to-end theater experience powered by digital signage,” said Seog-gi Kim, Senior Vice President of Visual Display Business at Samsung Electronics. “Through modern technologies ranging from touch-screen self-ticketing kiosks to digital concession menu boards and interactive movie posters, Samsung already is helping theaters improve customer engagement and boost operational efficiency. We look forward to continuing to serve as a total solutions provider for the theater industry and finding new and exciting ways to improve the customer experience.”
So there you have it, freaking huge TV’s may be coming to a cinema near you!
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