Samsung Reviews its Own Watch, Says its “Awesome”




/ 10 years ago

Screen Shot 2014-11-12 at 11.16.09

It appears that Samsung is trying out some more of their outlandish marketing techniques.

The “most average editor” writing a review of the Gear S smart watch for the ‘Samsung Tomorrow’ company blog has come out with the bold statement that “as much as this may sound biased, Gear S is awesome.”

Now of course he isn’t impartial to the company that is paying him to write on their company blog, why would you even think that? Now enough of the sarcasm, this ‘review’ is purely a cleverly masked piece of marketing that may well dupe a few unsuspecting readers into thinking it is an objective and unbiased analysis of the product in question.

Not only is this alone an unethical way of presenting a product, undermining the hard work of reviewers like those here at eTeknix, Samsung is deceiving their ‘readers’ by falling incredibly short of their promise to be “clear and transparent”on ‘Samsung Tomorrow’.

Source: The Verge


Topics: , , ,

Support eTeknix.com

By supporting eTeknix, you help us grow and continue to bring you the latest newsreviews, and competitions. Follow us on FacebookTwitter and Instagram to keep up with the latest technology news, reviews and more. Share your favourite articles, chat with the team and more. Also check out eTeknix YouTube, where you'll find our latest video reviews, event coverage and features in 4K!

Looking for more exciting features on the latest technology? Check out our What We Know So Far section or our Fun Reads for some interesting original features.

eTeknix Facebook eTeknix Twitter eTeknix Instagram eTeknix Instagram
  • Be Social With eTeknix

    Facebook Twitter YouTube Instagram Reddit RSS Discord Patreon TikTok Twitch
  • Features


Send this to a friend
})