Ofcom has conducted a survey into the browsing habits of UK citizens and discovered the majority of users prefer mobile devices for internet browsing. Previously, laptops held the top spot with 40% of the vote while smartphones only attributed to 22%. The 2015 results signify a major shift as 33% of people said their smartphone was the primary device to get online compared with 30% who chose a laptop. In Q1 2015, 66% of households contained a smartphone and managed to overtake laptop ownership which stands at 65%.
Interestingly, the report says smartphone users spend an average of 144 minutes browsing the internet, which is almost twice the figure of a Laptop or PC at 69 minutes. The research suggests smartphones are more of a digital companion than a communication tool. For example, 42% of those surveyed watch video clips, 21% stream TV shows, 45% engage in online shopping and 44% have setup online banking.
The largest increase stems from tablet PCs and it’s surprising to read that 54% of households now own a tablet device. Although, the growth of ultra-cheap Android tablets shouldn’t make this a shocking revelation.
Rather alarmingly, almost half (48%) of smartphone users admit to being “hooked” on a mobile phone and rate their addiction a 7 or above out of 10. The data emphasizes how revolutionary connected smart devices have become. Consumers cannot exist without checking their social media, browsing for the latest deals and watching a variety of their favourite programmes. This doesn’t mean the laptop is dead as productivity through a normal keyboard is significantly higher. However, for casual usage, the smartphone looks set to dominate.
Low profile design with an overall height of just 63mm Small but powerful with a…
The New AIO cooler from Sapphire offers cooler options in 240mm and 360mm sizes with…
The center fan spins reversely to lower turbulence and enhance air dispersion through the heatsink.…
Controlled, detailed yet powerful gaming audio Multi-platform wired compatibility for use with PCs, soundcards and…
Cooler Master’s Mobius 140P ARGB is our new series of performance fans. With our enhanced…
Leveraging more than 14 years of professional PC building know how, NZXT has provided the…