Sony Selling Overpriced MicroSD Card ‘For Premium Sound’




/ 10 years ago

SR-64HXA

Sony has apparently developed a MicroSD card that has been engineered ‘for premium sound’. The card, which is deemed as a companion to the $1,200 Walkman they introduced at CES this year, is supposed to reduce the amount of electrical noise when listening to music.

This 64GB Class 10 MicroSD card is priced at  ¥18,500, which is around $155. For a regular Sony Class 10 64GB Micro SD card in Japan, you’re looking at about $90. So you can see that there is quite a substantial price difference. This combined with doubts about the card’s actual effectiveness makes this a bizarre product from a company already struggling financially.

Even Sony itself is doubtful. A spokesperson told The Wall Street Journal “We aren’t that sure about the product’s potential demand, but we thought some among people who are committed to great sound quality would want it.”

Would you buy it?

Source: The Wall Street Journal Via: The Verge


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