Ubuntu’s Edge crowd-funding project got off to a flying start passing 10% of its target in just the first day alone. The Ubuntu Edge then took a week to add another 10%, to pass the 20% mark. Now about another week later, 2 weeks into the one month crowd-funding campaign, the Ubuntu Edge has only just “edged” past 25%. The Ubuntu Edge now looks in danger of not reaching its ambitious $32 million crowd funding target on IndieGoGo.
The project is on a fixed funding program which means the Ubuntu Edge will only get the go-ahead and the funding if all funding is raised by August 21st 2013 at 11:59pm PT. That means it has to generate another $23.8 million in the next 17 days to stay on track which is a huge ask. If the funding falls short then no funding is provided and the IndieGoGo project is cancelled. If the Ubuntu Edge could of partially sustained its day one growth of $3.2 million-per-day then it probably would have already reached its target by now.
Based on the current rate of decline the project will be lucky if it manages to raise 30-40% of the total funding by the time the deadline comes.
Image courtesy of Canonical (IndieGoGo)
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