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YouTube Launching Streaming Music Service, Ad-free Video Subscription a Possibility

Are you ready for YouTube’s music streaming service? The cats been let out of the bag by YouTube’s CEO Susan Wojcicki during a recent interview. Wojcicki told re/code that the company had been working on the music streaming service for quite some time, but the launch of the platform won’t be ready to go by the end of the year.

A YouTube music streaming service has been a long time coming, with many rumours of the service having frequented headlines on and off for nearly two years. Originally codenamed Music Key – the project was seemingly on track, at least until public backlash was made over an internal decision at YouTube to block indie labels that didn’t wish to submit their material to the site. The outcry over the internal decision at YouTube was so immense that the then product manager at YouTube Chris LaRose stood down from his position at the company.

On top of the music streaming announcement from YouTube, Wojcicki also hinted at an ad-free video subscription service. However, the CEO kept her cards close to her chest when asked for more information regarding such a subscription model. YouTube is currently ‘thinking about how to give users options’ as to how the platform can be viewed.

For more information on YouTube’s upcoming plans – you can find the full stage interview here.

Thanks to re/code for providing us with this inforation.

Image courtesy of re/code.

Jeremy Tate

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