What started out as one of the most ridiculous apps on the market, Yo, seems to be very popular with it’s users. Combined the users have sent over 100.000.000 Yo’s to each other by now. Yo said in a statement to Mashable that they had over 2.7 million registered users and 1.2 million of them are monthly active.
The app first gained major attention when it was reported by Financial Times back in July that investors had put $1 million into the app. At this time the app only let users send the word Yo to each other. This however seemed enough to both gain the large user-base as well as financial backing from investors. The company managed to pull in a total of $1.5 million and is now valued around $10 million. A lot for what it is.
Yo launched a dedicated live-site towards the 100 million countdown, but the counter froze once that was achieved. Last month Yo updated it’s limited app with some more function, seems sending a Yo wasn’t enough. Now users can attach links to their messages and also receive notifications from apps and websites as well as send hash-tagged messages.
Thank you mashable for providing us with this information.
Image courtesy of Yo.
